Flying Spares and their eCommerce store on Shopify

Flying Spares

International B2B Magento Hyvä Theme site, with 240k catalogue, Khaos Control integration and digital marketing.
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Stone Computers Case Study by magic42

Stone Computers

Adobe Magento Commerce B2C, B2B portal and PunchOut sites and bespoke loan payment solution.
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Alan Paine eCommerce case study from magic42

Alan Paine

Multi-site, B2C migration from Magento to Shopify Plus with ERP integration.
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Bed Factory Case Study from magic42

Bed Factory Direct

B2C Shopify Plus replatform with product configurators and integrations to Retail Systems, ShipperHQ, Doofinder and Klaviyo.
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Alan Paine eCommerce case study from magic42

Alan Paine

Multi-site, B2C migration from Magento to Shopify Plus with ERP integration.
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Bed Factory Case Study from magic42

Bed Factory Direct

B2C Shopify Plus replatform with product configurators and integrations to Retail Systems, ShipperHQ, Doofinder and Klaviyo.
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magic42 - eCommerce development experts born from retail success

Born from a retailer

Read the full story of how our award-winning retail business developed into magic42.
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Envision Workshop documents as an outcome from our replatforming and migration meeting for your eCommerce website

How we'll work with you

Find out what it's like to partner with us and the steps involved for your eCommerce project.
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Looking for a career with us?

Take a look at what it's like to work at magic42 and the opportunities we offer.
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Speak to our eCommerce experts:

0121 663 6360

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eCommerce Blog from magic42

Blog

Read our eCommerce expert advice and industry news to help your business website.
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eCommerce Guides from magic42

Downloads

Download eCommerce guides on Magento, Shopify, Black Friday and more at a time that suits you.
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WooCommerce Development
Agency

magic42 is a UK WooCommerce development agency with a difference. We were born from an award-winning eCommerce retailer, so we don't just build WooCommerce stores - we understand what it takes to run one. Our WooCommerce developers work with growing UK businesses to create stores that convert, integrate with your back-office systems, and scale with your ambitions.
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Two mobile images of the Fireworks4Sale website

WooCommerce Development That Goes Beyond Plugins

WooCommerce is powerful, flexible, and open source. But that flexibility is a double-edged sword. Without experienced WooCommerce developers behind your project, you can quickly end up with a fragile stack of plugins, poor performance, and a site that's difficult to maintain.
Our WooCommerce development team takes a professional, code-first approach. Every project uses version control, staging environments, and structured deployment processes. We build custom functionality where plugins fall short, optimise for performance from day one, and ensure your store is maintainable long after launch.
Whether you need a new WooCommerce build, a migration from another platform, or ongoing development support for an existing store, our UK-based team is here to help.
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Homepage on fireworks4sale.co.uk
Homepage on fireworks4sale.co.uk

WooCommerce Web Design

Good WooCommerce web design is about more than making things look nice. It's about building a buying experience that guides customers from landing page to checkout with as little friction as possible.
Our WooCommerce design agency approach starts with understanding your customers, your catalogue, and your commercial goals. We then design responsive, conversion-focused layouts within WordPress that reflect your brand and work across every device. 
If you're running an existing WooCommerce store and your theme is holding you back, we can redesign and rebuild it without starting from scratch. We'll work with your existing content and catalogue structure so you keep your SEO equity while gaining a modern, high-performing storefront.
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Increase Sales & Engagement

We've been eCommerce retailers ourselves. We didn't start as a web agency and add eCommerce later. We scaled a retail operation to £13 million turnover before launching magic42. That experience shapes everything - from the questions we ask during discovery, to the solutions we recommend.
UK-based WooCommerce developers. Our development team is based in Birmingham. No offshore handoffs, no timezone delays. When you call, you speak to the people building your store.
Professional development processes. Git version control, staging environments, code review, and structured deployments. Your WooCommerce site isn't held together by plugin updates and hope.
Integration specialists. We've connected WooCommerce to ERPs, payment systems, couriers, and custom platforms across hundreds of projects. If your business runs on multiple systems, we know how to make them work together.
No lock-in. If you ever decide to leave, we'll hand over your code, your data, and your hosting - no charge, no questions. This keeps us honest and keeps your interests front and centre.
Multi-platform expertise. We also work with Magento and Shopify, which means we can give you genuinely impartial platform advice. If WooCommerce isn't the right fit, we'll tell you.
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Product page on Fireworks4sale.co.uk
Synced eCommerce integrations magic42 iPasS dashboard

WooCommerce Integrations & ERP Connections

For most of the businesses we work with, WooCommerce doesn't operate in isolation. It needs to talk to your ERP, your accounting software, your warehouse management system, and often several other platforms.
This is where our experience as a WooCommerce development agency really shows. magic42 was born from a retailer so we understand the nuances of data mapping, sync timing, error handling, and the things that catch less experienced agencies out.
Whether you need real-time stock sync, automated order processing, or customer pricing pulled from your accounts system, our WooCommerce experts can design and build the right integration approach for your business.
Our connector solutions give you full visibility of what's flowing between systems, so you're never left wondering why an order didn't sync or a stock level is wrong.
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A Trusted WooCommerce Development Agency for eCommerce

WooCommerce Agency Born in Birmingham

Our WooCommerce agency started life as a successful online retailer, based in Birmingham. Now, we provide assistance to eCommerce businesses up and down the UK.

Whether you are looking for WooCommerce Solutions or web designers, our development agency has a solution for you to help your website stand out from the crowd.
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WooCommerce Payments

Have the power to accept payments, track cash flow, and manage recurring revenue. We can help set up your online store to accept payments from customers and turn your website into a revenue-generating machine for your business.

WooCommerce Subscriptions

Enable customers to subscribe to your website and pay a monthly fee to access your product range. WooCommerce subscriptions is a great way to generate regular income from your star customers and we can help set this up for you.

Site Performance

WooCommerce integrates with a number of site performance plugins. You can have an online store that performs seamlessly for your customers. Ensuring your site performs to a level that is seamless for a customer is crucial to your store success.

WooCommerce Upsells

Having upsells on your checkout and product pages is a great way to generate new sales. WooCommerce upsells give you a way to upsell your products. It provides exclusive offers for previous buyers on checkout as well as a number of other ways to upsell on your website pages.

Google Analytics Integrations

Make data-led decisions based on your customer behaviour patterns. WooCommerce integrates seamlessly with Google Analytics, allowing you to make important tweaks based on what the data reads.

WooCommerce Shipping

Manage your customer orders effectively with WooCommerce Shipping. If you run a business that relies on the shipping of products, we can integrate this into your website. It also allows you to print order labels and provides a very easy to use management system.

WooCommerce Reporting

Looking for an effective way to crunch the numbers of your sales? Which of your sales strategy is most effective? Which elements of your site could be enhanced? WooCommerce reporting provides insightful sales data that you can use to implement changes.

Tax & Reporting

If your website relies on shipping both nationwide and internationally, it is vitally important your tax policy is clear for both you and your cutomers. WooCommerce has a great reporting system and tax integration that makes for an easy to use system for your business.

Frequently Asked Questions

How do I choose a WooCommerce development agency in the UK?
Look for an agency with dedicated WooCommerce developers (not generalist web designers who dabble in eCommerce), professional development processes like version control and staging environments, and genuine experience with the kind of integrations your business needs. Ask for case studies, check whether the team is UK-based, and find out what happens if you want to leave, a good WooCommerce agency won't lock you in.
Can WooCommerce integrate with my ERP or accounting system?
Yes. WooCommerce can be integrated with most ERP and accounting systems including Sage 50, Sage 200, Xero, Brightpearl, Khaos Control, and Microsoft Business Central. The complexity varies depending on the systems involved, the data you need to sync, and whether real-time or scheduled updates are needed. We've delivered WooCommerce integrations across a wide range of platforms and can advise on the best approach for your setup.
Is WooCommerce suitable for B2B eCommerce?
WooCommerce can work well for B2B, particularly for businesses that need customer-specific pricing, trade account applications, minimum order quantities, or integration with existing systems. It's especially strong when your business already uses WordPress for content and wants a unified platform. For more complex B2B requirements like PunchOut catalogues or multi-tier pricing, other platforms like Magento may be a better fit - we work across both, so we can advise honestly.
What's the difference between WooCommerce and Shopify?
WooCommerce gives you full control over your code and hosting, making it ideal for businesses that need bespoke functionality or complex integrations. Shopify is a hosted platform that's simpler to manage but less flexible for custom requirements. We work with both platforms and can help you choose based on your specific needs rather than platform bias. If you'd like a structured comparison for your business, our Envision workshop is designed for exactly that.
Do you offer WooCommerce support and maintenance?
Yes. We provide ongoing WooCommerce support and maintenance for UK businesses on a retainer basis. This covers plugin and core updates, security monitoring, performance optimisation, bug fixes, and feature development. We provide full timesheets so you can see exactly what work has been done, and our no lock-in policy means you're free to leave whenever you like.

Contact us if you are looking to:

  • Get straight-talking, honest advice from a team in the UK
  • Receive speedy responses and fast turnarounds on development tasks
  • Improve your WooCommerce theme's conversion rates
  • Boost your Core Web Vitals scores and your Google rankings
  • Get innovative ideas to increase your sales ​

WooCommerce Experts

magic42's eCommerce and WooCommerce experience can help you launch, grow or migrate your brand to WooCommerce.

Expert Development, Design, Support, and Innovation, all in one place

How can we help?

Call us on 0121 663 6360 or fill out the form below

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magic42 is a UK-based eCommerce development agency, born from an award-winning retailer. Having grown with the industry since the year 2000, we provide our unique perspective to help clients get the best from their eCommerce platforms.
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