BoxMart

B2B Shopify support and development, with SAP Business One integration advice.

Background

BoxMart approached us for fresh, sales-generating ideas for their gift and packaging site, attracted by our regular, transparent communications process and robust Shopify development work under version control. We worked with BoxMart to re-imagine the UX experience of their website and increase conversion rates.

Conversion rate optimisation

Using tools such as Hotjar, Microsoft Clarity and Google Analytics 4 (GA4), we identified customer frustrations and usability improvements, designing solutions to increase the site’s conversion rates. becomes Using tools such as Hotjar, Microsoft Clarity, we identified customer frustrations and usability improvements, designing solutions to increase the site’s conversion rates.

BoxMart eCommerce website as developed by magi42

Bundle product solution

We re-imagined and built a new bundling solution to improve BoxMart’s website’s UX experience and downstream Customer Relationship Management (CRM) information. To build this, we created line item properties to store with each product in order to enable the picking and packing of both lids and bases for each product.

Lead generation

We helped support the creation of BoxMart’s landing pages for the selling of their personalisation and bespoke product services, intertwining their proposition with the selling of stock items.

Klaviyo marketing

In order to support the B2B buying journey of customers, we carried out an account audit, list and segment consolidation to facilitate lead generation and automation. Along with an integration with Klaviyo, customers could receive marketing emails for products and promotions.

SAP integration

We acted as a consultant to ensure stock integrity between BoxMart’s bundle solutions and SAP Business One, as part of Shopify’s updates to its API specifications.

SAP Business One with magi42 and BoxMart

magic42 are a fantastic results and client focused team, who work closely with us to ensure our Shopify site is optimised for sales, including content, structure, SEO & navigability… They are able to prioritise and escalate tasks as required with quick response and turnaround times.

Claire PerksBoxMart