Berry Flirt is a fresh face in the instant smoothie market, putting healthy, transparent ingredients at the forefront of their product. Berry Flirt approached magic42 to bring their brand to life and to launch their product using Shopify.
As mobile traffic continues to grow globally it was vital for each of Berry Flirt's pages to be optimised for any device. Our Shopify development team made it clear that existing features should be enhanced for a great mobile or tablet experience. Key features such as their bespoke bundle builder work excellently on mobile and enables mobile users to easily create made-to-order packages.
With complex products comes new functionality and app integrations - which is exactly what Berry Flirt needed for their custom bundles. With their requirements, magic42 were able to recommend and assist in the setup and configuration of a bundle builder. The builder was selected with ease of use and visual appeal in mind, allowing users to customise their own bundle and interact with the products.
We also helped put together a pre-launch strategy that involved generating some interest around the brand. We helped in creating a landing page that encouraged user sign-ups, incentivising new customers with exclusive introductory offers.
magic42 is unique in that it evolved from Mobile Fun, an award-winning online retailer with 20 years of experience, 27 international websites and a global distribution network managed from the heart of Birmingham.