Flying Spares, provider of spare parts for vintage cars and high quality marques, displaying a Rolls-Royce from their eCommerce Shopify development from magic42

Flying Spares

International B2B Magento with 240k catalogue, Khaos Control Integration and digital marketing.
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Stone Computers Case Study by magic42

Stone Computers

Adobe Magento Commerce B2C, B2B portal and PunchOut sites and bespoke loan payment solution.
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Alan Paine quality clothing retailer showing their brand, as featured in their case study for their eCommerce website with magic42

Alan Paine

Multisite, B2C migration from Magento to Shopify Plus with ERP integration.
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Haws Watering Cans case study after eCommerce development agency, magic42, migrated their site to Shopify

Haws Watering Cans

B2C eCommerce strategy, UX improvements, AdWords and Klaviyo email marketing management.
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Alan Paine quality clothing retailer showing their brand, as featured in their case study for their eCommerce website with magic42

Alan Paine

Multi-site, B2C migration from Magento to Shopify Plus with ERP integration.
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Roger Clark Motorsport automative eCommerce client case study from magic42, showing high quality silver cars in a slick garage

Roger Clark Motorsport

B2C and B2B migration of bespoke, global automotive parts website to Shopify.
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Call Us

Speak to a Shopify expert:

0121 663 6360

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magic42 - eCommerce development experts born from retail success

Born from a retailer

Read the full story of how our award-winning retail business developed into magic42.
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How we'll work with you

Find out what it's like to partner with us and the steps involved for your eCommerce project.
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Alex Ashman, director of magic42, in a bumper car with a huge grin on his face as he mingles with his eCommerce development team at magic42

Looking for a career with us?

Take a look at what it's like to work at magic42 and the opportunities we offer.
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Call Us

Speak to our eCommerce experts:

0121 663 6360

Get in touch 

Shopify Plus Development

Choose magic42, a Birmingham based innovative and professional Shopify Plus agency.
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Why Shopify Plus?

Shopify Plus enables merchants selling high volumes of products to manage their stores much more comprehensively. Ideally for merchants turning more than $1 million per year, Shopify Plus provides unique features that aren’t available in Shopify’s standard packages.
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Shopify Organisation Admin

This enables merchants to have a much higher-level view of the stores that they manage. If you are running multiple stores, Shopify Organisation Admin enables you to manage multiple stores from one dashboard.
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Shopify Flow

Create store management workflows and automate areas of your marketing to help save time and increase the productivity of your stores.
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Shopify Plus Scripts

Create personalised experiences for your customers in their cart and checkout through Shopify Scripts. This allows you to create custom offers and other personalised offers without the need to create sitewide offers.
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Customisable Checkouts

Create custom checkouts that enable you to provide a more tailored and personal service to specific customers. Create more personalised offers and messages that you know are important to certain customers.
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Shopify Sales Dashboard

Wholesale Channels

Provide alternate logins for wholesale and B2B customers with custom pricing that only certain customers will be able to view. Shopify Plus’ wholesale channels provide a more custom experience for wholesale buyers.
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Shopify Plus Design

Our conversion-focused Shopify website designs ensure your hard-earned traffic engages with the right parts of your sites to drive up your sales.
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Shopify Sales Dashboard

Shopify Plus Support

Our real world experience ourselves gives us the edge when advising you on how to grow you online business. Our Shopify Support team is friendly, professional and available with deep eCommerce and Shopify Plus expertise.
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eCommerce Innovation

No eCommerce site should stand still if it’s to grow. We pride ourselves on the innovation we bring to our clients. Get fresh ideas and a new eCommerce strategy for growth with us.
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Our Shopify Plus clients

magic42 grew out of a leading Birmingham-based online retailer founded in 2000, barely a year after the term eCommerce was coined. It's no exaggeration to say we've been in eCommerce from the beginning. Since then, our eCommerce agency has helped countless of B2B and B2C businesses grow their site, including these clients:
Multisite, B2C migration from Magento to Shopify Plus with ERP integration.

Alan Paine

See Work >
Transparent overlay blocks as part of eCommerce web design by magic42
Migration of a total of 6 B2B and D2C sites from OpenCart to Shopify Plus.


Transparent overlay blocks as part of eCommerce web design by magic42
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Choose a local Birmingham based Shopify Plus partner

Birmingham based Shopify Plus Agency

We love being a part of the Birmingham technology scene. Whether you are looking for Shopify Plus eCommerce solutions or web designers, our Birmingham UK based agency has a solution for you to help your Shopify Plus website stand out from the crowd.
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Theme development

Stand out from the crowd with our Shopify Plus theme development expertise. Using the powerful Liquid template language, we will create a unique theme for your website that is attractive, optimises your content and uses best SEO practices.

Shopify Vs Shopify Plus

With our expert knowledge of Shopify Plus, we will guide you through the various options and present cost-effective recommendations that will match your business needs and longer-term growth.

Migrate data into Shopify Plus

Moving from Magento, WooCommerce or a bespoke platform? We have the expertise to guide and help you every step of the way – moving from your existing platform to Shopify.

Shopify Plus Integrations

We will guide you through the various Shopify Plus integration options – including payment, marketing, analytics, review management, stock & pricing, orders, customers, workflow automation and more.

App selection

The Shopify App Store is vast, with over 4000 available. We will take the pain out of this process, selecting the key apps you need, which reflects value for money while providing the most impact for your website.

App development

Regardless of how many apps there are in the App Store, the need for bespoke solutions or enhanced capabilities remains. With our experienced team, experts at Shopify app development – we will build the functionality you need.

International multi-stores

With our vast knowledge of working with international stores, including our own retail origins with websites all around the world – we will help you expand your business to other countries with our Shopify Multi-Store expertise.

B2B & Trade

Optimise your Shopify store for B2B customers, with carefully crafted tiered pricing structures and targeted wholesale trade prices. We will guide you through the best Shopify Plus B2B practices, to attract large volume orders and incentivise loyalty to your website.

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Shopify Plus partners we've worked with

Work with Shopify partners and experts at the Birmingham UK based eCommerce developement agency, magic42Reviews.ioShipperHQHotjarKlarna logoDoofinderWe partner with Klaviyo for marketing integrations with Magento and ShopifyGoogle Partner and Google AdsMicrosoft Advertising Partner (formerly Bing), magic42Microsoft ClarityPayPalrecharge payment solutions

Don't just take our word for it...

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Rich Pennock

"magic42 have been a pleasure to work with. Very knowledgeable, super proactive, organised and transparent. For us, it has helped us manage a very complicated sector of our business and allowed us to focus our attention on running the day to day."

Haws Watering Cans

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Ed Hill

"Alex and team did a great job steering our team and helping us customise where needed within our Shopify theme and recommending the route for our website with apps and development."

Love Orchids

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Ash Heaton

"The guys at magic 42 have reignited my faith in IT/Web companies. The most refreshing thing for us has been the utter transparency. The work delivery, ongoing support and vision for our project has been superb."


Contact us if you are looking to:

  • Upgrade to Shopify Plus from standard Shopify
  • Migrate to Shopify Plus from another platform
  • Integrate Shopify Plus with another system
  • Build a Shopify Plus app
  • Improve an existing Shopify Plus site
  • Get some advice about the best platform for your business

Shopify Plus Experts

magic42's unparalleled eCommerce and Shopify experience can help you launch, grow or migrate your brand to Shopify Plus.

Expert Development, Design, Support, and Innovation, all in one place

How can we help?

Call us on 0121 663 6360 or fill out the form below

Frequently Asked Questions

How much do I have to pay for Shopify Plus?
Shopify is a pay-monthly platform, with a pricing structure starting at $2000/month. You'll pay a per transaction fee for using Shopify Payments. Shopify also charge a 0.15% additional fee if you choose to use a 3rd payment payment provider.
Does Shopify take a percentage of sales?
Depending on your package, Shopify has a per-transaction fee. For online credit card transactions, Shopify has a rate of 1.6%-2.2% plus a flat rate of 20p per transaction. For in-person credit card transactions, Shopify has a rate of 1.5-1.7%. For payments processed by other providers (non-Shopify payments), Shopify has a rate of 0.5-2%.
Does Shopify Plus integrate with other systems?
Absolutely – Shopify integrates with a huge variety of systems, including marketing tools (e.g. Hubspot and Mailchimp), accounting systems, inventory management systems and more. There is a huge marketplace of Apps available for all kinds of integrations.
How much should I budget for Shopify apps?
The pricing for apps varies, with some apps being totally free and others having a monthly cost. A typical app can cost around $29/month, therefore for 5 apps it would work out at roughly $145 a month alongside your main Shopify plan.
Does Shopify host websites?
Shopify does not host websites, it only hosts stores. Shopify is an eCommerce store platform, not a website hosting service.
Do I own my Shopify Plus store?
When using Shopify, you have full ownership of your store and data – including the domain name. It’s fully possible to migrate pre-existing stores to Shopify, as well as migrate from Shopify to other third-party eCommerce sites should you need to.
Can I easily change Shopify Development Agencies?
Changing agencies with Shopify is much easier than other platforms. Using collaborator permissions, you can give Shopify Partners direct access to your Shopify admin areas. With adjustable collaborator permissions, you can limit the areas they can have access to. Having a Shopify Partner as a collaborator does not count towards your Shopify staff limit.

Latest Shopify Plus News & Insights

Our eCommerce experts keep you in the loop with all the important Shopify Plus industry news
Have you checked for unwanted referrals in GA4?

Google Analytics 4 can sometimes show payment providers as the traffic referral, instead of a customer. We share how to fix this in Magento and Shopify...

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Get an email alert when Google Shopping products are disapproved

Read how to receive an email alert when your Google Shopping products get disapproved.

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How to change the size of the main product image in Shopify's Dawn theme

Find out how to change the size of the main product image in Shopify's dawn theme.

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magic42 is a UK-based eCommerce development agency, born from an award-winning retailer. Having grown with the industry since the year 2000, we provide our unique perspective to help clients get the best from their eCommerce platforms.
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