By understanding the value proposition of Feel Good Matters, we were able to present their unique selling points to customers throughout the header, product page and sidebar.
When analysing customer interaction data, we found that some landing pages could be changed to reflect their user journey. This included a responsive design and featured product widgets.
As Feel Good Matters offer such a wide variety of brands and products, we greatly improved the visual appearance of the menu in terms of clarity, design and dynamic images.
As Feel Good Matters started to grow their eCommerce presence, the development and user experience of the website needed to match it. We supported this by developing features to increase conversion as well as improve the overall user experience.
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Integrate your online store with another system
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magic42 is a UK-based eCommerce development agency, born from an award-winning retailer. Having grown with the industry since the year 2000, we provide our unique perspective to help clients get the best from their eCommerce platforms.