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Flying Spares and their eCommerce store on Shopify

Flying Spares

International B2B Magento Hyvä Theme site, with 240k catalogue, Khaos Control integration and digital marketing.
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Stone Computers Case Study by magic42

Stone Computers

Adobe Magento Commerce B2C, B2B portal and PunchOut sites and bespoke loan payment solution.
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Alan Paine eCommerce case study from magic42

Alan Paine

Multi-site, B2C migration from Magento to Shopify Plus with ERP integration.
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Bed Factory Case Study from magic42

Bed Factory Direct

B2C Shopify Plus replatform with product configurators and integrations to Retail Systems, ShipperHQ, Doofinder and Klaviyo.
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Alan Paine eCommerce case study from magic42

Alan Paine

Multi-site, B2C migration from Magento to Shopify Plus with ERP integration.
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Bed Factory Case Study from magic42

Bed Factory Direct

B2C Shopify Plus replatform with product configurators and integrations to Retail Systems, ShipperHQ, Doofinder and Klaviyo.
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0121 663 6360

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magic42 - eCommerce development experts born from retail success

Born from a retailer

Read the full story of how our award-winning retail business developed into magic42.
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Envision Workshop documents as an outcome from our replatforming and migration meeting for your eCommerce website

How we'll work with you

Find out what it's like to partner with us and the steps involved for your eCommerce project.
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Alex Ashman, director of magic42, in a bumper car with a huge grin

Looking for a career with us?

Take a look at what it's like to work at magic42 and the opportunities we offer.
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0121 663 6360

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eCommerce Blog from magic42

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Read our eCommerce expert advice and industry news to help your business website.
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Download eCommerce guides on Magento, Shopify, Black Friday and more at a time that suits you.
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Webbs

Webbs Electricals is an omnichannel appliance retailer that is part of the Euronics group with a reputation for amazing service that goes back over half a decade. Webbs had faced issues with their previous site and took this as an opportunity to relaunch with a brand new design on Magento Open Source.
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Background

Omni-channel appliance retailer, Webbs Electricals, approached us looking to upgrade their site whilst retaining their decades-long reputation as a family-owned business with amazing service. We helped relaunch their site using Magento Open Source, with updated search functionality and mega menus. In addition, we provided marketing efforts such as boosting on-site SEO, blogs and newsletters.

Logo and Branding Refresh

A simple but modern refresh of the logo was important to help customers continue to see Webbs as a friendly and professional brand. The introduction of bold colours and a rounded font help evolve that tone in order to help continue to grow the identity as the new website and style was built.
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Doofinder Advanced Search

Doofinder provides lightning fast and accurate results that can be adjusted to almost any aspect of a product. We set up the integration and configuration of the engine, allowing Webbs’ customers the chance to find exactly what they are looking for.
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Fully Featured Mega Menu

Taking into account the various customer journeys that can be taken when purchasing appliances, the mega-menu was a priority for the business. Incorporating distinct images and a direct category structure, every care was taken to ensure the right products were put in front of customers.
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Dynamic Labelling Solution

The unlimited number of fresh & elegant labels allowed individual promotion. This allowed visitors to quickly see highlighted features of the products such as Offers, Brands or Energy Ratings. All of this visible straight from the category pages, allowing customers to easily scan through the page.
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Webbs Electricals Testimonial Logo

Steve Webb

"It's been a pleasure to work with the guys at magic42 as they have developed our website. We're really pleased with the site - it's performing well and they have dealt with our requests promptly and efficiently."
- Webbs Electricals

Contact us if you are looking to:

  • Improve the sales on your existing eCommerce site
  • Get fresh, innovative ideas give to you on a regular basis
  • Get qualified advice about eCommerce platforms
  • Migrate between platforms
  • Integrate your online store with another system
Partner with us to grow your business, using our real world experience as an eCommerce retailer.

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How can we help?

Call us on 0121 663 6360 or fill out the form below

magic42 logo
magic42 is a UK-based eCommerce development agency, born from an award-winning retailer. Having grown with the industry since the year 2000, we provide our unique perspective to help clients get the best from their eCommerce platforms.
Company No. 11572347 VAT No. 310 2436 61
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© Copyright 2025 magic42 Limited - All Rights Reserved
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