Flying Spares, provider of spare parts for vintage cars and high quality marques, displaying a Rolls-Royce from their eCommerce Shopify development from magic42

Flying Spares

International B2B Magento with 240k catalogue, Khaos Control Integration and digital marketing.
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Stone Computers Case Study by magic42

Stone Computers

Adobe Magento Commerce B2C, B2B portal and PunchOut sites and bespoke loan payment solution.
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Alan Paine quality clothing retailer showing their brand, as featured in their case study for their eCommerce website with magic42

Alan Paine

Multisite, B2C migration from Magento to Shopify Plus with ERP integration.
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Haws Watering Cans case study after eCommerce development agency, magic42, migrated their site to Shopify

Haws Watering Cans

B2C eCommerce strategy, UX improvements, AdWords and Klaviyo email marketing management.
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Alan Paine quality clothing retailer showing their brand, as featured in their case study for their eCommerce website with magic42

Alan Paine

Multi-site, B2C migration from Magento to Shopify Plus with ERP integration.
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Roger Clark Motorsport automative eCommerce client case study from magic42, showing high quality silver cars in a slick garage

Roger Clark Motorsport

B2C and B2B migration of bespoke, global automotive parts website to Shopify.
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magic42 - eCommerce development experts born from retail success

Born from a retailer

Read the full story of how our award-winning retail business developed into magic42.
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Envision Workshop documents as an outcome from our replatforming and migration meeting for your eCommerce website

How we'll work with you

Find out what it's like to partner with us and the steps involved for your eCommerce project.
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Alex Ashman, director of magic42, in a bumper car with a huge grin on his face as he mingles with his eCommerce development team at magic42

Looking for a career with us?

Take a look at what it's like to work at magic42 and the opportunities we offer.
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Speak to our eCommerce experts:

0121 663 6360

Get in touch 

Cotterill Civils

B2B Shopify site move from WooCommerce using Brightpearl, Klaviyo and Doofinder.
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Cotterill Civils Frontpage as developed by eCommerce web development agency, magic42


Cotterill Civils, B2B supplier of land drainage solutions, felt held back by their then-partnerships and so approached us to evaluate new platform options. We migrated them to Shopify to support their content and sales strategy. This included the implementation of complex delivery requirements for the UK.

Business Area


Cotterill Civils Mobile View 1
Cotterill Civils Mobile View 2

Migration to Shopify

We managed the complex migration from WordPress and WooCommerce to Shopify. As Cotterill Civils is B2B focused, the new site is designed as both a lead generating and transactional solution, incorporating Price on Application (POA) products. This design has also helped support their content strategy using well-positioned blogs to capture visitors looking for product solutions.
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Cotterill Civils Migration
Cotterill Civils Complex Delivery

Complex Delivery Solution

Comprehensive delivery requirements were distilled into a maintainable solution, integrating with Brightpearl. This included complex shipping rules as part of the client’s own and supplier-organised delivery services. Product weight and product dimensions were factored in, as were multiple items per pallet calculations. Ultra Low Emission Zone surcharges were also implemented.
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Advanced Search Solution

Doofinder was implemented to support search queries, enhancing the search system. Additions included synonym matches, the boosting of preferred products, as well as managing technical part names and numbers.
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Cotterill Civils Advanced Search
Cotterill Civils Klaviyo

Klaviyo Integration

We migrated Cotterills Civils from Malichimp to Klaviyo, taking advantage of email marketing flows and customer segmentation through its seamless integration with Shopify. Customers can sign up to these email newsletters on either desktop or mobile using a form that shows when they first land on the site.
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Cotterill Civils Testimonial Logo

Michelle James

"magic42 did a fantastic job building an eCommerce website for us. They are extremely professional and very knowledgeable... [with] a strong focus on ensuring they offer the best user experience. We decided to move to a different website platform as part of the project and with over 1,000 products to export across, this was no mean feat. They hand held us through the whole website build process to ensure the project went smoothly and our expectations were met. We also found them to be very responsive and were a real pleasure to work with."
- Cotterill Civils

Contact us if you are looking to:

  • Improve the sales on your existing eCommerce site
  • Get fresh, innovative ideas give to you on a regular basis
  • Get qualified advice about eCommerce platforms
  • Migrate between platforms
  • Integrate your online store with another system
Partner with us to grow your business, using our real world experience as an eCommerce retailer.

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How can we help?

Call us on 0121 285 9621 or fill out the form below

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magic42 is a UK-based eCommerce development agency, born from an award-winning retailer. Having grown with the industry since the year 2000, we provide our unique perspective to help clients get the best from their eCommerce platforms.
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